latest tweet from @abramsresearch

Posts tagged Football.

Ochocinco’s Near Death Bull Ride Ranks In AR’s Smartest Sports Social Media Campaigns List

By Matt Rudnitsky of Abrams Research Sports

The sports world is wising up to social media, realizing that its sole purpose is not just to get athletes in trouble. Savvy franchises and leagues are beginning to use sites like Twitter and Facebook more effectively, generating interest and enhancing their brands.

There are a ton of new, successful campaigns out there, but a lot are just run-of-the mill. Here’s a ranking of the three smartest, most innovative social media campaigns launched in recent times:

Read More

Advice for Tweeting Athletes: Keep Osama, Slavery and Slurs Out Of It

By Matt Rudnitsky of Abrams Research Sports  

They defend Osama, slip homophobic slurs, downplay slavery and tell flat-out lies. All through the almighty Twitter.

Read More